When it comes making your business visible on social media, combining visual brand images with well-written marketing communication is the key to be seen and heard.
But where to start?
Sharing with you super helpful 5 tips to improve my marketing communications, social media posts & ad copy, here they are:
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Are you a female entrepreneur struggling to embrace your own power?
Then this blog is for you!
Visibility is something that womxn have to consistently work for.
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I have made it my mission to make people feel at ease during a shoot. I work to enhance and empower people, so that they can step into their own limelight and shine in their own unique way.
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Forget about boring, bland, unimaginative business & corporate headshots!
You can express who you are with engaging portraits that are full of personality, whilst also staying true to your brand.
This is the new way: authentic and engaging headshots and portraits full of personality
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If you are looking to build your actor or model portfolio with professional yet unique eye-catching and authentic headshot and portraits pictures than this blog is for you.
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Let’s talk about an eye-opening visual content marketing statistics!
Recently, I did some online research to understand better the online business market dynamic we are all operating right now.
Whether you are a service solo entrepreneur provider like me, UK Personal Brand Photographer & videographer, or small, medium or large conscious business owner, you agree that the visual content is an incredibly effective way to communicate via online channels.
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Every aspect of marketing and branding communication includes brand visuals, yet, so many of us failed to maximise benefits of having brand images when it comes to engagement.
There are countless ways and places where you need to use professional brand photography for your business.
Here is a roundup of 8 different ways you can use your brand photography more effectively:
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I have been beating myself up for some time now for not being active on social media: sharing my creative work, branding blog or post stories of my beautiful clients like others....
I simply don't feel like doing any of that at the moment!
I feel sort of under "societal pressure" as an international creative purpose driven female photographer and videographer (based in sunny Brighton, London,Sussex, UK), freelancer, business owner, artist, light worker (ex-finance person) to be visible even more!
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Everything starts with the vision! It's that time again to start envisioning. I pause. I go inwards. I reflect. I envision.
I dedicate my time and energy to reflect and envision year ahead of me, at the personal and professional level, as a Female Personal Brand Portrait Photographer and Videographer based in UK, Sussex, London & Brighton.
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As a photographer, I am always looking fore the best light for my outdoor, inspired by nature portrait photo session with inspiring and creative women.
This “golden hour” has been my obsession lately, when the sun is quite low in the sky and you can feel the last touches of its warmth on your skin.
And just a few minutes before the sunset, the sky is full of warm shades of orange, dancing with fiery red and intense pink. By catching the perfect moment, we can turn this magical view into a piece of art, where your beauty is fully supported by delicious, soft and flattering light.
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Me, my camera, my journal and pen! That’s what I packed for the personal branding film and photography project with Agatha, a professional writer and a writing retreat organiser.
But let’s be honest!
I was not only excited to capture the essence and the atmosphere of her beautiful seven day women writing retreat BUT mostly excited to take part in the retreat myself.
Why?
Because for many years, writing, blogging and journaling have been out of my comfort zone. I never truly enjoyed the process. I did not know where to start and how to express myself freely.
I have never been able to find a time for writing all day long without feeling guilty…
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"This is my time” said Elena, Advance Skin Care and Beauty Specialist during her first personal branding portrait photo session with me.
Our mission was to infuse Elena’s brand new website and social media platforms with beautiful commercial images that tell the story of her business, show who she is and what skin care services she is providing.
This creates a personal connection between herself and her audience, makes her services look more professional and enables her to build trustful, loyal and long-lasting relationships with her clients.
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Female entrepreneurs really are superheroes! Yes, we are!
Whether you are working for yourself, are spinning a side hustle, or you are aspiring to quit the 9-5, running your own business is like roller-coaster. Most of us are juggling: family, partner, friends and working on making our business dreams into reality.
As much as it is an exciting journey… It could be a pretty lonely and isolated journey too!
But it does not have to be like that!
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During my phone consultations, I often hear women admit that they feel shy and uncomfortable in front of the camera. For them, a professional portrait photo shoot can be seen as a challenging and scary thing to do.
While I believe in the benefits and power of going out of our comfort zone, I also think that a photo session should be a fun, unique and exciting experience and an opportunity for a woman to shine, get in touch with herself and express who she is in the most authentic way.
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Commercial brand images are an indispensable and powerful tool for your personal and business brand identity, PR, marketing and communication strategy. With the right images you can increase your visibility, raise awareness, drive sales, attract new clients and build strong relationships!
Whether you are selling a product, offering a service or just needing to promote your business, Commercial & Brand Photography is for you.
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How wonderful it is to be surrounded by women passionately living their dreams!
Together we can create strong impact and strengthen the connection with your audience, followers and clients through my branding, fashion, lifestyle, commercial, product or traditional portrait photography.
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Our modern world can be so demanding on us especially when it comes to careers and professional achievements. Our minds get so busy all the time with deadlines to fulfil, goals to pursue, opportunities to seize, new clients to reach... But how about our bodies? How about our emotional states? And how about our general state of well-being?
I'm so lucky to work with amazing women on a daily basis! I am totally passionate about helping them showcase the heart of their business and share their essence, passion, stories and authenticity with the world. One of them is the founder of Treat Yourself Brighton (TYS) and I am over the moon to be part of her company’s RE-BRANDING journey!
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Nowadays, having high quality corporate headshots or portrait photos is essential. Whether you would like to update and upgrade your social media presence, have a killer LinkedIn profile, be noticed by future employers, attract potential clients or be featured in editorials, professional portrait photography will differentiate you from the crowd.
A distinctive headshot or an engaging portrait will showcase your professionalism, impress your clients and elevate your business. Portraits that are full of personality and loyal to your brand will make your clients excited and proud to be working with you.
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Today, I am thriving as a Personal Brand Portrait Photographer and love every aspect of my work. It fulfils me in many ways, allowing me to express my creativity and interact and build relationships with amazing people every day: businesswomen, freelancers, soloprenour, artists, online business owners, bloggers, designers, creative individuals and many more! Much more than a job, it is a way of life that reflects who I am and a lifestyle that I love. This love for what I do gives me the energy and excitement to get up every morning.
But it took me a long time to discover, or rather re-discover, my passion.
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